Built for the MENA creator

Mawja is an AI content strategy platform built specifically for Arabic-speaking creators. We analyse every video you publish and surface the real causal mechanisms behind your growth — not vanity metrics, but the structural patterns that explain why your content works.

We started Mawja because the tools that exist were built for Western creators and Western algorithms. MENA creators deserve a platform that understands their language, their culture, and their calendar.

We are a small team working toward a future where every creator in the Arab world has access to a world-class strategist — not just the ones with big agencies.